“第三只眼看中国”,我们又拿奖了!

内地明星 1 0

12月20日,由中国外文局主办的2025第七届“第三只眼看中国”国际短视频大赛颁奖典礼在北京举行。由浙江省国际传播中心制作的短视频《外国主持人来啦!和我在喀什的街头走一走》获得优秀作品奖。

The 7th "My China Story" International Short Video Competition Award Ceremony was held in Beijing on Dec 20. Short video Walk With Me on the Streets of Kashi, produced by reporter Zhao Yaxin and anchor Sude Buyukkafali of Zhejiang International Communication Center (ZICC), won the Outstanding Awards.

今年8月,在新疆维吾尔自治区成立70周年之际,浙江省国际传播中心主创团队走进新疆,精心打造了《苏黛在新疆》系列短视频。其中,《外国主持人来啦!和我在喀什的街头走一走》一集,镜头跟随外籍主播苏黛的脚步,走进熙攘的大巴扎与深邃的古巷,开启了一场充满惊喜的喀什探索之旅。作品以生动的旅行纪实,生动展现了这座古丝绸之路交汇点上交融共生的多元文化。

The video follows Sude on an authentic journey through Kashi's bustling markets and ancient alleys, capturing her genuine interactions with local residents. More than a simple travelogue, it showcases the living culture and warm hospitality of this historic Silk Road crossroads.

该作品在印象浙江英文网、潮新闻英文频道、ZICC视频号及海外社交平台In Zhejiang矩阵及“苏黛在中国(Sude in China)”国内外社交平台账号发布,被海外主流媒体转载,获得了较好的传播效果与深度互动。

Following its initial release in August 2025 across ZICC's platforms and "Sude in China" social media accounts on home and abroad platforms, the video gained significant traction and engagement.

“第三只眼看中国”国际短视频大赛由中国外文局主办,长期面向中外创作者团队征集多语种、多形态的中国主题短视频作品,经过7年的发展,已经成为集外语短视频创作、年度大赛、主题赛、展映会、创享会、主题采风等于一体的综合性新媒体国际传播品牌。本次大赛共征集各类作品45880部,覆盖128个国家和地区、26个语种,从中评选出85部优秀作品。

The video's recognition at the fiercely competitive "Through Others' Eyes" competition is a significant achievement. Dedicated to showcasing China through international perspectives, this year's edition attracted nearly 50,000 submissions, with only 85 awards presented.

《外国主持人来啦!和我在喀什的街头走一走》是ZICC“国际青年创作计划”的成果之一,也是继《我在,我看·老外眼里的浙江 |“我们在杭州玩乐队”》《新马可·波罗游记》之后,ZICC再次获得该奖项。接下来,ZICC将继续以跨文化互动连接全球受众,继续与有意愿深入感知中国温度、探寻中国发展足迹的国际短视频青年创作者进行内容共创,开展合作传播。

The recognition of Walk With Me on the Streets of Kashi at this competition underscores another successful achievement for ZICC. This award, following the center's prior accolade for The New Travels of Marco Polo in 2024, demonstrates the consistent efficacy of its communication strategy, which is built on co-creation and authentic cross-cultural engagement. By using compelling digital narratives to connect audiences worldwide, ZICC continues to foster meaningful global dialogue.

记者:赵亚鑫

Reporter: Zhao Yaxin

主播:苏黛(土耳其)

Anchor: Sude Buyukkafali‍‍‍‍‍‍‍

编辑:潘宁

Editor: Pan Ning

审核:颜一颀

Supervisor: Yan Yiqi